Introductions and Goals

An Introduction

I named my blog “Grace and Grit”. This is also the name of my imaginary company that we are using as the basis of our other social media sites.

Grace and Grit is based off an idea for a non-profit that I have had for awhile. Moms across America write in with their story, and a specific need that they may have. Whether it’s next week’s groceries, car repairs, school clothes, or medical bills. Grace and Grit then awards money to meet the selected mothers’ needs. It takes a lot of grit to be a single mom and make it day-to-day, but sometimes we all need a little grace.

Goals

1.       If Grace and Grit were an actual company, I would want this class to teach me how to create an actual social media campaign with minimal resources. It’s one thing to read about social media campaigns in a text book, but I would like to leave this class knowing exactly how to make a game plan for a company.

2.       I would like to know some good ways to generate content to put on social media sites. Ideas.

3.       I would like to know how to use tools that would help me figure out what is working and what is not, in a social media campaign.